BUSINESS: NEW ROUTINES, NEW OPPORTUNITIES

11.45 am – 12.10 pm
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Fostering Diversity and Inclusion

300 employees from 40 countries - Wooga has a truly international team. The Berlin based developer believes inclusion and diversity is a major key to be globally successful. This talk takes us on a journey and shows how far they've come.


Diane Hunkeler

Wooga

12.15 pm – 1.00 pm
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We Are a Team: Motivating Employees

Salaries in the games industry are considered low in comparison with those in other industries. Why do workers nonetheless decide in favour of the games industry? How does employee motivation function here?


Christopher Kassulke

HandyGames

Sebastian Mittag

Studio Fizbin

Dr. Andreas-Michael Giesa

InnoGames

2.00 pm – 2.40 pm
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The Real Costs of Let’s Plays

Are let’s play videos and influencers the marketing instruments of the future? Or are the markets overheated, influencers too expensive and let's plays in the meantime too arbitrary and indistinguishable?


Torsten Oppermann

DeLaSocial

Stephan Stricker

Nevaly

2.45 pm – 3.30 pm
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An Unexpected Promotion: eSports and Football

VfL Wolfsburg maintains a FIFA e-sport team. Schalke is pushing onto the market. Besiktas Istanbul has long had a Lol team. What are the lessons and perspectives of the clubs?


Tim Reichert

Schalke 04

Michael Haenisch

Freaks 4U Gaming

Berk Gocay

Besiktas Istanbul

Arne Peters

ESL - Turtle Entertainment

Tim Rittmann

3.45 pm – 4.25 pm
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The Future of Funding Games

What does promotion need to look like in the future in order to advance Germany as a location? Which cooperation possibilities exist between different industries? What roles do the federal states and the federal government have?


Petra Müller

Medienstiftung NRW

Dr. Philipp J. Thiele

Osborne Clarke

Michael Zillmer

InnoGames

Dr. Maximilian Schenk

BIU

Linda Kruse

the Good Evil

Achim Quinke

Quinke Networks

4.30 pm – 5.15 pm
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Same, Same but Different: Where Board Games and Video Games Meet

Germany is a board game country. How can the analogue and digital games industry cooperate better?


Marco Reinartz

Heidelberger Spieleverlag

Thomas Bleyer

Ravensburger Digital GmbH

Tom Felber

Spiel des Jahres e.V.

Justin Achilli

Red Storm Entertainment a Ubisoft Studio

Prof. Markus Wiemker

media Akademie - Hochschule Stuttgart